Saturday, September 29, 2012

Upgrading Your Freelancing Skills

Once you've decided to take on the freelancing route, you have assumed the responsibility of being the entrepreneur of your freelancing business, an employee to your own company, a marketing specialist and an HR person. This route of independent or self-employment make you in-charge of everything. Your success and downfall is all on you.

In this kind of business, complacency should be the least of the things that we want to achieve. What we want is to be competitive and to be marketable. The only way to do that is to learn or upgrade our skills.

Many of us in the freelancing business come from different industry. We are already equipped with the knowledge and skills in  the specific niche, save for the fresh graduates who learn more from the academe; plus, the confidence to market our services to different clients throughout the world.

Dogs need to learn new tricks to please the master. We are not dogs but we definitely need to learn something new or else we get limited projects or we get left behind in the competition.

With the advent of internet, most of the information we need is online. So, basically, what we just need is time to research for great resource and learn. Easier said than done. With our busy schedule, it is quite tough to allot time solely for studying. Nevertheless that is the only way.

A blog post in Freelance Folder on How to Beef Up Your Freelancing Skills identifies the different online opportunities that can help you build your freelancing skills. Some of them are free while other opportunities requires monetary investment.

Six free opportunities to beef up your skills:
  • Blogs
  • Email newsletter
  • Free Teleseminars and Webinars
  • Library Books
  • Internship, Apprenticeship, On-the-Job Training
  • Online Forums

6 Paid Opportunities to Help You Build Your Skills
  • Books & Magazines
  • University/College Courses
  • Live Training
  • Home Study Courses
  • E-coaching
  • Mastermind Groups

Education and training are investments. These are extremely valuable in our business. So, if we wanted to be successful at something, we should spend time and money even. Sooner or later, you'll be able to use the skills or knowledge you learn and earn money from it. You'll realize that it is all worth going through it.

Tuesday, September 25, 2012

Importance of Rest for Productivity

I've been extremely busy these past few weeks, juggling a couple of online projects and business. Nevertheless, despite of having my hands full of stuff, I make sure to be well-rested. I tried to get enough sleep, which means not less than 6 hours. And I take a break typically every 2-3 hours. A little diversion--watching TV, eating, social networking, and sometimes some power nap--seems to energize me a bit.

I can feel my energy level declines as I work continuously; hence, it is very important for me to take that short break between my working hours. And if I feel really tired and sleepy, I don't deprive myself of it.

We don't have the same energy level and we have different coping mechanism with stress. In my case, my body and mind seems requires resting after 2-3 hours of straight work. Afterwards, I can work for another 2-3 hours with the energy level that doesn't compromise my productivity.

I came across this timely article 7 Things Highly Productive People Do in Inc. One of the tips given is to work in 60 to 90 minute intervals.  Furthermore, it states that:

Your brain uses up more glucose than any other bodily activity. Typically you will have spent most of it after 60-90 minutes. (That’s why you feel so burned out after super long meetings.) So take a break: Get up, go for a walk, have a snack, do something completely different to recharge. And yes, that means you need an extra hour for breaks, not including lunch, so if you’re required to get eight hours of work done each day, plan to be there for 9.5-10 hours.

Wednesday, September 5, 2012

Online Marketing: Hubspot's Free Webinar On Leveraging LinkedIn

300x250 Take the First StepNo one can argue the importance of social media for business today. Entrepreneurs and business owners should understand that their social media presence can drive prospects and clients to their business, thus, increasing their profitability.

Social media is making marketing easy in the sense that the resources are readily available, but it can be tricky. Come to think of it, internet is widely used. The only issue is how to tap the right market and drive them to your business. Google has around 1 trillion unique URLS. The question is how do you get your business to be found? It is like literally looking for a needle in haystack.

To help out marketers, entrepreneurs or business owners, Hubspot provides free webinars that aim to educate about social media marketing and inbound marketing.

For this month of September, Hubspot scheduled a 3-part series workshop specifically about LinkedIn. Register now! Simply click the link below.

Join our three-part series to learn how you can leverage LinkedIn to attract new leads for your business.

Also read my previous blog posts:

How Social Network Marketing Can Boost Business Growth

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